Support that fills the gaps…
without hiring full-time.
Support that fills the gaps…
Firefinch helps you stabilise or build your marketing function, deliver key campaigns, and put the right foundations in place, so your team can grow with confidence and see results in your pipeline and revenue.
without hiring full-time.
Firefinch helps you stabilise or build your marketing function, deliver key campaigns, and put the right foundations in place, so your team can grow with confidence and see results in your pipeline and revenue.
Interim & Fractional Leadership
Access senior marketing expertise, on demandInterim & Fractional Leadership
What this is
Hands-on leadership across strategy, planning, operations and key initiatives. I step in as your senior marketer, working closely with leadership, sales and your existing team.
Best for
- Scale-ups between hires or restructuring
- Junior teams needing senior guidance
- Marketing leads stretched too thin
Typical engagement
2–4 days a week over 3–12 months, with a clear focus on building solid foundations and leaving your team stronger.
Interim & Fractional Leadership
Gain senior marketing capability when you need it, without permanent headcount.
What this is
Hands-on leadership across strategy, planning, operations and key initiatives. I step in as your senior marketer, working closely with leadership, sales and your existing team.
Best for
- Scale-ups between hires or during change
- Junior teams needing senior guidance
- Marketing leads stretched too thin
Typical engagement
2–4 days a week over 3–12 months, with a clear focus on building solid foundations and leaving your team stronger.
Marketing Function Build or Reset
Build a marketing function that supports growth, not just activity.Marketing Function Build/Reset
What this is
A focused review and redesign of your marketing setup: strategy, roles, processes, tools and measurement. We clarify ownership and priorities, and put a workable structure in place.
Best for
- Unstructured marketing growth
- Leadership teams needing alignment between plan and outcomes.
Typical engagement
4–6 weeks to diagnose and redesign, with optional hands-on support to put changes in place.
Marketing Function Build or Reset
Build a marketing function that supports growth, not just activity.
What this is
A focused review and redesign of your marketing setup: strategy, roles, processes, tools and measurement. We clarify ownership and priorities, and put a workable structure in place.
Best for
- Marketing that’s grown without a clear structure
- Leadership teams needing alignment between plan and outcomes.
Typical engagement
4–6 weeks to diagnose and redesign, with optional hands-on support to put changes in place.
Campaigns & Projects Delivery
Deliver your highest-priority initiatives on time and on brand.
What this is
End-to-end leadership for key projects: ABM programmes, product launches, thought leadership, channel experiments, etc. I plan the work, coordinate the people involved, and make sure it delivers.
Best for
- Teams with strong foundations but limited capacity
- First-time or high-stakes initiatives
- Specific projects needing senior input
Typical engagement
6–12 weeks, depending on scope, with a clear brief, plan and measures of success.
Campaigns & Projects Delivery
Deliver your highest-priority initiatives on time and on brand.Campaigns & Projects Delivery
What this is
End-to-end leadership for key projects: ABM programmes, product launches, thought leadership, channel experiments, etc. I plan the work, coordinate the people involved, and make sure it delivers.
Best for
- Teams with limited bandwitdh
- First-time or high-stakes initiatives
- Specific projects needing senior input
Typical engagement
6–12 weeks, depending on scope, with a clear brief, plan and measures of success.
What clients usually ask
